Artificial Intelligence
in Graphic Design
⊕ Objective
There is a lot of conversation happening around Artificial Intelligence, Machine Learning, and using algorithms to shape the future of design and the role of the designer. But how is that going to affect our careers as graphic and digital designers in the long term? Will AI replace designers?
⊕ Approach
Minarva is a brand that aims to create a loving human-machine relationship. Far from threatening the design occupation, AI will become a design partner and tool that designers can use to meet ever-evolving workplace demands. Designers should set up a growth mindset to adapt to the evolving role. Minarva aims to engage technology in a meaningful way by enhancing the ability of the designers. Various deliverables were developed, including a promotional campaign, website, design app, publication, and design conference.
⊕ Award
Silver A'Design Award in Graphics, Illustration, and Visual Communication Design Category
⊕ Implications for the creative industry
According to a report by Oxford University and Deloitte, 800,000 jobs were lost in the UK due to automation between 2001–2015. But according to the same report, 3.5 million new jobs were created. However, NPR’s “Will your job be done by a machine?” predicts an 8 percent chance of a graphic designer’s job being automated in 20 years’ time.
⊕ Press Feature
⊕ Exhibition
#120552 Exhibition @ Mood
Silver A' Design Award for Graphics, Illustration and Visual Communication Design Category
#120552 @ Hebei International Industrial Design Week
Rongcheng Civil Sports Center
Stars: 2020-09-17 10:00:00 -
Ends: 2020-09-23 18:00:00
#120552 @ Xi An Design Complex Exhibition
Xi An National Civil Aerospace Industrial Base
Stars: 2022-12-01 08:00:00 -
Ends: 2022-12-31 18:00:00
#120552 @ 40 x 40 Exhibition Istanbul
Usta Design Atelier
Stars: 2021-10-18 18:30:00 -
Ends: 2021-11-01 17:00:00
#120552 @ Shenzhen International Industrial Design Week
Shenzhen Convention and Exhibition Center
Stars: 2021-12-01 10:00:00 -
Ends: 2021-12-03 18:00:00
#120552 @ The 4th Basteha Packaging Design Biennial Exhibition
Niavaran Cultural Center
Stars: 2022-02-17 17:30:00 -
Ends: 2022-02-27 18:00:00